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Veolia has been appointed the new recycling and waste contractor at Ashton Gate, home of Bristol City Football and Bristol Bears.
The one-year deal will see Veolia manage all waste stream collections for Ashton Gate Stadium, Robins High Performance Centre and Bristol Bears High Performance Centre.
Using the expertise gained from serving a number of key sporting venues, Veolia will provide a proactive, reliable service seven days a week, with zero waste going to landfill treatment. Veolia’s Bristol service centre is local to the stadium and both high performance centres, minimising the operation’s carbon footprint, helping Ashton Gate and the Bristol Sport Group meet the sustainability goals set by Project Whitebeam – a joint effort across the sporting group to recognise, measure and mitigate the impact of sport on the environment.
In addition to overseeing the general waste stream and the recycling of plastic, cardboard, food and glass, Veolia’s online Customer Hub will also enable Ashton Gate to review, report and optimise the stadium’s environmental performance with usage data per individual game.
Commenting on the partnership, Adam Wylie, Veolia’s Managing Director for Commercial said: “By partnering with Ashton Gate we will be able to help them make a significant positive impact on their recycling rates, and further progress their sustainability.
“Bristol Sport and Ashton Gate have ambitious goals, which aligns with Veolia’s purpose of ecological transformation and we are looking forward to implementing some of our initiatives and innovations in this partnership.”
Ross Wormald, Operations Director for Ashton Gate said: “I’m hugely excited with Veolia’s global influence and expertise, it will positively benefit our recycling challenges, enhancing our total waste management strategy and sustainability credentials. Bristol Sport and Ashton Gate are proud to have Veolia as a key partner in helping us achieve our waste recycling goals.”
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