FMJ.CO.UK 
 WHY DO WE FAVOUR  
 RENEWABLES OVER  
 ENERGY EFFICIENCY? CHARLES HURDMAN, SENIOR KEY ACCOUNT MANAGER AT NOVENCO BUILDING & INDUSTRY UK LTD    
 It is beyond discussion that the global climate  
 MONTH IN FM 
   NOVENCO ZerAx® EC+ fans 
   High-e  iciency PM EC motors 
   Danfoss VFD®s 
   System e  iciency of 85% 
   Fan e  iciencies up to 92% 
   Energy savings up to 50% 
   Lifetime 20+ years 
   Recyclability rate of 98% 
   Plug-and-play – quick and easy to install 
    Ultra-low sound levels 
   Low maintenance costs 
 FEBRUARY 2022    49 
 emergency calls for solutions that reduce  
 greenhouse gas emissions and support decarbonisation. 
  O
  en, the spotlight is aimed at  
 renewable energy as the solution, but in fact,  
 we can achieve 44 per cent of the required  
 global reductions by capturing the potential of  
 energy e  iciency according to World Economic  
 Forum. 
 Investing in existing technologies enables us to  
 become carbon-neutral significantly more coste 
  ectively and at a higher pace than if we solely  
 focus on expanding renewable energy. 
 Imagine if we could achieve the majority of the  
 carbon-emission reduction targets with solutions  
 already at hand. The socio-economic savings  
 by investing in energy e iciency is a route that  
 deserves more attention. If we invest in already  
 known technologies, we can introduce renewables  
 at a higher pace and in a more cost-e icient way in  
 our endeavours for carbon neutrality because when  
 the use of renewables increases, it reduces the  
 pressure on the growth of clean energy. All fingers  
 point at scaling up sustainability and developing  
 green cities, sustainable products and product  
 life cycle assessments and both renewables and  
 improved energy-e iciency is a prerequisite  
 for this development. 
 Energy-guzzling old equipment 
 Urban areas account for two-thirds of global energy  
 demand and 70% of carbon dioxide emissions. One  
 of the obvious ways to bring down urban energy  
 consumption levels is to invest in energy-e icient  
 heating and cooling in buildings and to electrify  
 transport. If all urban areas and cities in Europe,  
 China and the US invested in energy-e icient  
 buildings, they would contribute 20% to the 1.5°C  
 target of the Paris Agreement. 
 Ine icient centrifugal and axial fans with  
 non-optimised aerodynamic design are some  
 of the worst energy-guzzlers. But new solutions  
 are available. NOVENCO® ZerAx® axial fans have  
 e iciency levels of 92%, where older fans hit  
 somewhere between 50 to 80%. Cities need a vast  
 number of fans to provide fresh and clean air in  
 tunnels and parking basements, as fire protection  
 fans and for heating and cooling in buildings.  
 Replacing old existing fans with new high-e iciency  
 alternatives, with favourable ROI periods, is a  
 practical and cost-e ective solution. 
 The NOVENCO EC+ solution combines our ZerAx  
 fans, PM motors and Danfoss VLT variable speed  
 drives, enabling intelligent building ventilation with  
 the highest possible levels of e iciency and reduced  
 energy, emission, heat gain and sound levels. 
 Abundance of good-will but lack of action 
 To bring about this change, we have to embed  
 the good intentions into the specific product  
 specifications driven by ambitious EU legislation  
 and by companies taking on the responsibility. This  
 is the only way we can ensure that the goals for high  
 energy e iciency levels are put into practice in the  
 production and supply chain. If green legislation  
 is not ambitious enough and is not embedded in  
 the processes and procedures at a company, city or  
 country level, we will not reach the global climate  
 targets set out. 
 In conclusion, the potential of investing in energye 
  icient and sustainable solutions is evident, but  
 there is a need for legislation to overcome the  
 barrier which the higher cost for raw and recycled  
 materials poses. The legislation should support  
 green initiatives and products, so the cost di erence  
 is only minimal – because, in the end, the initial cost  
 drives the decision to buy for the majority of owners  
 and developers. 
   www.novenco-building.com            chu@novenco-building.com            0800 681 6009 
 
				
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