)0-&28. CASE STUDY FOCUS
The newly designed 2,508
sq m workspace is spread across
two Ɯ oors above the stores, with
views across Westfi eld Square Ɔ a
dedicated outdoor entertainment and
events space and the focal point
of the recent epansion.”
The terrace of URW’s new o ice
overlooks a huge swathe of the London
Borough of Hammersmith and Fulham
currently undergoing an £8 billion
regeneration, including new homes,
o ices, universities, leisure and dining
facilities. Westfield London’s growth plays
a major role in this ongoing project. The
area is now home to Publicis Media’s
2,000 employees as well as BBC, ITV, Yoox
Net-a-Porter and The White Company
headquarters. Dining and culture brands
have opened their doors to create a
vibrant day and night economy. Already
significant public realm improvements
are evident, including green and
pedestrian routes.
As Una O’Reilly, URW’s Group Director of
Engagement and Employer Branding and
HR Director UK/Italy, puts it: “Our London
destinations continue to be catalysts for
the development of the surrounding areas,
making them attractive places to visit,
work, live and enjoy, and we wanted our UK
headquarters to be right at the heart of it.”
DESIRABLE LOCATION
The London sites are mixed-use, and
currently feature approximately 67,355
sq m of o ice space across the two
locations. Residential units are also a
priority, and URW has plans for close
to 4,000 new homes across the capital,
including a ordable housing.
The business’s new UK HQ sits within
the wider 4,180 sq m of o ice space
created by a £600 million expansion of
Westfield London in 2018. (It was this
expansion which saw the destination
become the largest shopping centre in
Europe in its 10th anniversary year.)
The newly designed 2,508 sq m
workspace is spread across two floors
above the stores, with views across
Westfield Square – a dedicated outdoor
entertainment and events space and
the focal point of the recent expansion.
JULY 2019 25