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 DANNY.GRANGE@KPMMEDIA.CO.UK OR CALL 01322 476811 
 LEICESTER TIGERS AIMS TO REDUCE  
 PLASTIC USE AFTER SIGNING NEW  
 DEAL WITH STACK-CUP    
 Leicester Tigers has taken a big step in reducing  
 its plastic use a  er agreeing a brand new  
 partnership with STACK-CUP - the eco-friendly  
 reusable and recyclable cup brand. Between  
 16,000 and 18,000 pints are sold at Welford Road  
 Stadium at each game. 
 Welford Road has been the home of the Leicester  
 Tigers since September 1892 and now has a  
 capacity of 25,849, making it the largest purposebuilt  
 club rugby ground in the UK. 
 As stocks of the pint and half pint cups will  
 be replenished on a regular basis, waste will be  
 significantly reduced. STACK-CUP also boasts  
 a unique globally patented handle design that  
 negates the need for cardboard trays or plastic  
 sleeves assisting with a zero to landfill target being  
 achieved. 
 Fans will be required to pay a £1 deposit on the  
 first cup of the day and then return with that cup, to  
 receive a clean one for each following drink. At the  
 end of each match, fans have the option to either  
 hand their cup back to a number of specific return  
 points and recoup their deposit, or take it home as  
 a souvenir. 
 A series of cups exclusive ranges are being  
 produced including a Leicester Tigers branded  
 version as well as player specific designs for diehard  
 fans. 
 The club recently announced that fans will be  
 able to benefit from cashless facilities around  
 the ground on matchdays designed to help  
 reduce queuing times alongside increased  
 security and faster checkout times. Supporters  
 will receive the £1 deposit back on their payment  
   www.stack-cup.com 
 THE FASTEST MOST ENERGY  
 EFFICIENT HEPA-FILTERED  
 HAND DRYER              
 Dyson has launched the Dyson Airblade 9kJ hand dryer, the fastest most energy  
 e  icient HEPA-filtered hand dryer. With a completely unique design and  
 cutting-edge technology, the Dyson Airblade 9kJ hand dryer enables people  
 to dry their hands quickly and hygienically, while using low energy and  
 o  ering an alternative to single-use paper towels. 
 The Dyson Airblade 9kJ hand dryer machine has been over three years in  
 development, with more than 700 prototypes made. The result is the quietest  
 Dyson Airblade hand dryer yet, with fast hand drying in 10 seconds. Our motor  
 and airflow technology allow the new Dyson Airblade 9kJ hand dryer to use up  
 to 87% less energy than warm air dryers in Eco mode, while producing up to  
 85% less carbon dioxide emissions per dry than paper towels. 
 Jake Dyson, Chief Engineer said: “At Dyson we believe hand drying should be  
 fast, hygienic and responsible in its energy use. We solved many of these  
 problems when we disrupted the industry with the launch of the first  
 Dyson Airblade™ in 2006. We continue to pioneer with the Dyson Airblade 9kJ –  
 our latest hand drying technology. From the acoustics to its design, everything  
 has been rethought to deliver the best performance without any compromise  
 on user experience or hygiene.” 
 54    NOVEMBER 2019 
 card when exchanged. 
 Speaking about the agreement, Alec Brown  
 - Fundraising and Administration Manager at  
 Leicester Tigers - said: “As a club we are acutely  
 aware that we all need to be conscious of the  
 excessive use of plastic. The club is committed to a  
 number of ‘green’ initiatives at Welford Road and  
 Oval Park and this new deal with STACK-CUP is  
 another step forward on our sustainability journey.” 
 James Roles – Global MD of STACK-CUP - added:  
 "We are delighted that Leicester Tigers is now using  
 STACK-CUP. The need to reduce both plastic use and  
 waste has never been so important, so it’s fantastic  
 to see major clubs taking a lead and doing their bit  
 to tackle what is an environmental emergency.” 
 STACK-CUP works with many leading venues  
 and events including the Kia Oval, the Hong Kong  
 Sevens, the London Stadium and The O2. 
   www.dyson.co.uk/en.html       askdyson@dyson.co.uk      0800 298 0298 
 
				
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