MONTH IN FM
TABLET HOLDER
MARCH 2020 53
FMJ.CO.UK
100 YEARS OF DURABLE: KEEPING A CLOSE EYE ON
THE EVER CHANGING WORKPLACE ENVIRONMENT
German brand manufacturer DURABLE has been
impressing customers with pioneering workplace
solutions for 100 years – both nationally and
globally.
DURABLE – the name says it all. Though the brand
from the Sauerland region of Germany has only had
this name since the early 1950s, the idea behind it
has been the company’s guiding vision for its entire
100-year history. Future-proof solutions for modern
forms of work, enduring quality and award-winning
designed products, DURABLE have always been
and remain pioneers in innovation, e iciency and
aesthetics. Long-term partnerships with retailers
and continuous employee development are also
key components of the company policy that targets
sustainable success.
DURABLE currently o ers a wide selection
of modern workplace products for many
di erent industries: from tablet holders to cable
management systems, from mobile organisation to
labelling and presentation concepts.
DURABLE MILESTONES
Family-owned company:
• It all started on 7 February 1920 with metal
indexing tabs – the state-of-the-art filing system
at the time. Karl Hunke and Wilhelm Jochheim
founded a company together to produce them in
Iserlohn. DURABLE is still owned by the founding
families, making it a textbook example of the
impressive success of German family-owned
companies around the world.
Modern production and logistics:
• At the end of the 40s, DURABLE begins production
of plastic items such as indexes.
• In the 50s and 60s, the company builds and
commissions modern production facilities to the
latest standards, enlarging and upgrading them
continuously in the following decades. DURABLE’s
first administrative building with open-plan o ices
is constructed in Iserlohn – a highly innovative form
of workplace design at the time.
• In 2006, the Stettin plant is commissioned, adding
another new, large production facility.
• In 2019, DURABLE makes a significant investment
in the German location of Kamen-Methler, building
a modern production hall with collaborative robots
supporting workers there for the first time.
Expansion through acquisitions:
• On 1 January 2010, DURABLE takes over the
Idealplast brand, diversifying its range of desk
accessories and plastic containers by adding
products from one of the leading providers in this
segment.
• In October 2010, DURABLE acquires part of
the company Atlanta, known for its trolley and
waste bin series. The new products complement
DURABLE’s facility management ranges, for which
the German brand is an established provider.
Expansion from Sauerland to the world
• From an early stage, DURABLE has been amongst
the more export-focused companies in the paper,
o ice and stationary sector.
• DURABLE founded subsidiaries in England and
Sweden in 1980, in the Netherlands in 1991,
Belgium in 1997, France in 2000, Austria and in the
USA in 2001, and Italy in 2015, a market it had been
serving by sales representatives since 2005. The
company is also represented in Russia (since 2002)
and has sales representatives in Hungary, Czech
Republic and Poland.
Outstanding product innovations:
• The first clip folder rolls o the conveyor belt
at DURABLE in 1959. Filing without punching:
DURACLIP was the first filing product of its kind
to hold paper together without damaging the
individual pages. The invention is so revolutionary
that the company needs to create a market for it
first. In total, 500 million units have been sold since
then.
• In 2009, DURABLE brings a brand-new form of
flexible presentation to market: DURAFRAME, the
info frame. Millions of this multi-award-winning
product have been sold. The magnetic info frame is
used in almost every sector, and still boasts strong
growth today, which is why we have strategically
expanded the range with a variety of versions. In
2018, DURABLE invests in its first TV campaign to
promote this fantastic product to a wider audience.
• In 2012, DURABLE launches a stylish, multi-awardwinning
organisational product, the VARICOLOR
drawer box. Every drawer has its own colour, which
not only adds a touch of colour to the working
environment but also helps users to organise their
filing system e iciently. Due to its great success, the
VARICOLOR family has been expanded with boxes in
di erent drawer sizes and new modern colours.
• In 2015, DURABLE moves into a new segment with
its LUCTRA luminaire brand. The LUCTRA table
and mobile luminaires have won many awards
and provide healthy working light in the o ice or
at home. The professional, biologically e ective
LED lighting system uses the latest scientific
findings on the e ect of light on people (Human
Centric Lighting). LUCTRA light can replicate
natural daylight almost completely, supporting the
individual's inner clock and promoting a sense of
well-being.
Latest innovations to support modern work
trends:
• The TABLET HOLDER range makes e icient work
and presentation with tablets possible.
• The CAVOLINE cable management system tames
tangled cables in the workplace and at home.
• With its innovative DURAFIX ROLL, DURABLE o ers
a completely customisable roll of magnetic strips
for positioning information quickly, at trade fairs or
at POS for example.
• DURABLE’s monitor mounts o er a particularly
flexible solution for ergonomic workplaces.
Plastic products
1920 1959
Sümmern and Gotha
1948/49 1993
LUCTRA®
2009 2017
2015
Company foundation
DURACLIP®
DURAFRAME®
www.durable-uk.com (0)1202 897071 hello@durable-uk.com
/www.durable-uk.com
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